Online CV | Marketing Q&A | Capability Q&A | Achievements | Testimonials
The following Q&A answers questions about the capabilities I have to support my marketing expertise, w hat makes me tick at work, what value I can bring to a company, what I am not so good at and the biggest lessons I have learnt in my career.
What capabilities do you have to support your marketing expertise?
This is best answered with a few examples of where I have demonstrated key capabilities. To date I have:
- Achieved senior management buy-in for marketing and product plans, propositions and customer experiences, through written reports and face-to-face presentations.
- Successfully executed strategies defined by senior management.
- Lead a team that won 6 website design awards.
- Managed internal telemarketing teams and assistants, and agencies, suppliers and freelance resources.
- Prepared and managed project and annual budgets.
- Negotiated deals for the supply of marketing services such as pr, print, software, etc.
- Conducted one-off and ongoing analysis of business and market trends to support planning and campaign/project management.
- Provided solutions to complex problems when developing online products.
- Project managed the development of an international website, kicked off project planning and management for online projects, and managed client projects while consulting.
- Successfully collaborated with cross functional teams across complex organisation structures.
- Managed performance of activities through weekly and monthly reporting, taking appropriate corrective action when required.
- Used networking skills to build internal and external contacts to shift projects in the right direction, quickly.
- Excellent working knowledge of Microsoft Office (Word, Excel, PowerPoint) and good knowledge of database packages.
What value can you bring to a company?
The main strengths I bring are:
- Results orientation and drive to achieve targets.
- Combined marketing experience and knowledge of telecoms, IT and online industries.
- Ability to prioritise and retain focus on the objective(s) and end result(s).
- An analytical mind that is able to review a situation, understand the issues and present/take appropriate action.
- Ability to work effectively in a team, collaborate across functional areas and the self discipline to work alone.
- An ability to manage teams of people to achieve and excel against targets.
- A hard work ethic coupled with excellent attention to detail and a readiness to work hard to meet a deadline.
- An eagerness to learn new things that will enhance my ability to do the job.
- A positive, can do attitude.
What are you not so good at?
- My friends and family have told me that I work too hard and do not quite have a perfect work-life balance. But I am working on this.
- A former boss once said to me that I needed to learn how to let other people finish what they are saying before offering my opinion – I now go to meetings with a spare piece of paper so I can scribble down my thoughts and speak when it’s my turn.
What have been some of the biggest lessons you have learnt in your career?
- Keep it simple and focused. Don’t try to do too many things as they will all end up being average.
- Nothing (within reason) is impossible, it’s about understanding what’s achievable and working towards that.
- When you have a team appreciate that one person’s weakness could be anothers strength and utilise the teams’ skills in this way.
- Analyse and pick off learnings from my mistakes as this is where the biggest lessons are.
- Assumption can make a fool out of all of us!
I hope this has given you an insight into me at work. If you have specific questions I am happy to answer these, and welcome the opportunity to discuss any opportunity you may have.
